How To Get A Business In Google Guarantee Batch Program?
Google has launched a new initiative called ‘Google Guarantee Batch for Local Businesses’. Under this program, services provided by local providers of selected categories are actually guaranteed by Google itself. Sounds strange? But yes, you have read it right! Google is guaranteeing services provided by verified local businesses in USA and Canada to a lifetime cap of USD 2000 (for USA) and CAD 2000 (for Canada) under its Google Guaranteed Local Business program.
WANT YOUR BUSINESS TO BE A PART OF GOOGLE GAURANTEE PROGRAM? CALL AT 1-800-438-9172 OR CONTACT US HERE :
Here is an example of Google Guaranteed Batch when searching for HVAC maintenance services in Mississauga:
What Google Guaranteed Means For Local Businesses?
- Google Guaranteed businesses are listed on top of the page, usually above the Google Ads as well. So, signing up for this program helps in increasing the visibility of your business among local users searching for services provided by you. It helps in spreading brand awareness.
- Google Guaranteed batch itself portrays a token of trust for users. People are more inclined to avail services provided by businesses that are listed in Google guarantee batch. Thus, signing up for this program can help your business in improving lead generation and sales.
- Before approving a business for the program, Google verifies a few factors including the business details, business owner’s credentials and track record in providing services. Thus, search engine users build a general opinion that businesses listed in the Google Guarantee batch are trustworthy. This helps in building brand credibility and increasing conversion rate.
Benefits Of Google Guaranteed Local Services For Users:
- It provides a list of trustworthy and verified local service providers to the users; thus, helping them in availing quality services.
- Under Google Guaranteed Program, the users can file a claim if they are dissatisfied with the quality of service. The program covers claims up to service invoice with a lifetime cap of $2000 (for USA) and CAD 2000 (for Canada).
- Users can avail the benefit if they book a service from a guaranteed provider through Local Services or Google Assistant. However, they are not required to pay any premium for this protection.
How Can Local Businesses Sign Up For Google Guaranteed Program?
Signing up for Google Guaranteed Program is a stepwise process:
- Create your listing on Google My Business
- Navigate to the ‘Advanced Verification Section’
- Enter your NAP (Name, Address, Phone)
- Select & Set Your Working Hours
- Select & Set Your Delivery Areas
- Select & Set Your Services
- Enter Your License Number
After successful submission of the application, you will be notified within a period of two weeks if your application has been approved or denied.
What Google Checks in Local Businesses While Considering Applications For a Google Guarantee Batch?
| Categories (listed alphabetically) | Background check requirements | Insurance requirements | License requirements | Overview |
|---|
| Appliance repair | - Business check
- Owner check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
| - An appliance repair professional is a service provider that works on the maintenance, repair, and installation of appliances, among other services.
|
| Auto glass | - Business check
- Owner check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
| - An auto glass professional is a service provider that repairs cracked car windows, among other services.
|
| Categories (listed alphabetically) | Background check requirements | Insurance requirements | License requirements | Overview |
|---|
| Car repair | - Business check
- Owner check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
| - A car repair professional is a service provider that works on the maintenance and repair of car engines and auto bodies, among other services.
|
| Carpet & Upholstery cleaning | - Business check
- Owner check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
| - A carpet and upholstery cleaning professional is a service provider that specializes in the cleaning and maintenance of carpet, flooring, and furniture upholstery, among other services.
|
| Electrician | - Business check
- Owner check
- Service professional check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
| - An electrician is a service professional that works on the installation, maintenance, and repair of electrical systems, among other services.
- The electrician category is considered an urgent category because consumers will often call an electrician for time-sensitive, urgent need (exposed wiring, critical electronic failure, etc.).
- For this reason, the electricians listed in the Local Services Ad Unit undergo an additional level of screening, including service professional background checks.
|
| Categories (listed alphabetically) | Background check requirements | Insurance requirements | License requirements | Overview |
|---|
| Estate lawyer | - Business check
- Owner check
| - Malpractice insurance where required by law
| - State bar license checks for each estate lawyer in the firm
| - Estate law professionals assists clients in drafting and implementing legal documents, including wills, trusts, and deeds and provide advice and guidance for matters such as probate, guardianship, and power of attorney.
|
| Event planners | - Business check
- Owner check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
| - An event planner organizes and coordinates events, such as weddings and parties, among other services
|
| Financial planners | - Business check
- Owner check
| - General liability insurance
| - License checks for each financial planner in the firm
| - A financial planner helps you organize and optimize your finances and projects the results of your savings and investments so you can see how well prepared you are for retirement and other financial goals.
|
| Categories (listed alphabetically) | Background check requirements | Insurance requirements | License requirements | Overview |
|---|
| Garage door | - Business check
- Owner check
- Service professional check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
| - A garage door professional is a service provider that works with overhead and garage door systems, among other services.
- The garage door category is considered an urgent / duress category because consumers will often call a garage door provider for time-sensitive, urgent need (garage door won’t open or close).
- For this reason, the garage door providers listed in the Local Services Ad Unit undergo an additional level of screening, including service professional background checks, and Google’s Advanced Verification screening process.
|
| House cleaning | - Business check
- Owner check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
| - House cleaning professionals perform standard or deep cleans on offices or homes among other services.
|
| HVAC | - Business check
- Owner check
- Service professional check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
| - An HVAC professional installs, maintains, and repairs furnaces and central air conditioning systems, among other services.
- The HVAC category is considered an urgent category because consumers will often call an HVAC for time-sensitive, urgent need (heater is broken in freezing temperatures).
- For this reason, the HVAC professionals listed in the Local Services Ad Unit undergo an additional level of screening, including service professional background checks.
|
| Categories (listed alphabetically) | Background check requirements | Insurance requirements | License requirements | Overview |
|---|
| Immigration Law | - Business check
- Owner check
| - Malpractice insurance where required by law
| - State bar license checks for each immigration lawyer in the firm
| - Immigration law professionals provide advice and guidance for matters such as asylum, visa applications, green cards, citizenship, naturalization, deportation, and employment for non-citizens.
|
| Junk removal | - Business check
- Owner check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
| - Junk removal professionals remove and dispose of or donate appliances, waste, furniture, or other items.
|
| Lawn care | - Business check
- Owner check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
| - Lawn care professionals maintain lawns including installation, and maintenance such as weed control, mowing, and seeding among other services.
|
| Locksmith | - Business check
- Owner check
- Service professional check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
| - A locksmith is a service professional that works with locks, keys, and security systems among other services.
- The locksmith category is considered an urgent/duress category because consumers will often call a locksmith for time-sensitive, urgent need (locked out of home, car, or office).
- For this reason, the locksmiths listed in the Local Services Ad Unit undergo an additional level of screening, including service professional background checks, and Google’s Advanced Verification screening process
|
| Moving | - Business check
- Owner check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
| - Moving professionals pack, move, store, and unpack belongings among other services.
|
| Pest control | - Business check
- Owner check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
| - Pest control professionals inspect and remove various types of pests including bugs, rodents, and wildlife among other services.
|
| Pet boarding | - Business check
- Owner check
- Service professional check
| | - Business license on state level*
- Owner license on state level*
| - Pet boarding professionals care for pets overnight. Some may offer additional services, including grooming among other service.
- The pet boarding category is considered a sensitive category because professionals may stay the night at a consumer’s home.
- For this reason, the pet boarders listed in the Local Services Ad Unit undergo an additional level of screening, including service professional background checks.
|
| Categories (listed alphabetically) | Background check requirements | Insurance requirements | License requirements | Overview |
|---|
| Pet grooming | - Business check
- Owner check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
| - Pet grooming professionals clean and groom pets among other services.
|
| Photographers | - Business check
- Owner check
- Service professional check
| | - Business license on state level*
- Owner license on state level*
| - Photographers are professionals that offer individual or event photography, among other services.
- The photography category is considered a sensitive category because professionals may work with children.
- For this reason, the photographers listed in the Local Services Ad Unit undergo an additional level of screening, including service professional background checks.
|
| Plumber | - Business check
- Owner check
- Service professional check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
| - Plumbers are service professionals who deal with pipes, drains, sewers and the appliances in your home that connect to these systems. Sometimes they may also service gas or other services.
- The plumbing category is considered an urgent category because consumers will often call a plumber for time-sensitive, urgent need (such as hot water outage).
- For this reason, the plumbing professionals listed in the Local Services Ad Unit undergo an additional level of screening, including service professional background checks.
|
| Real estate | - Business check
- Owner check
- Professional check
| - General liability insurance
| - License checks for each real estate agent in the firm
| - Real estate agents help buy, sell, or rent property.
|
| Roofing | - Business check
- Owner check
| - General liability insurance
| - Business license on state level *
- Owner license on state level *
| - Roofing professionals install, repair, and maintain the shingles, gutters, and venting on your roof, among other services.
|
| Tree service | - Business check
- Owner check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
| - Tree service professionals plant, remove, and maintain trees, among other services.
|
| Categories (listed alphabetically) | Background check requirements | Insurance requirements | License requirements | Overview |
|---|
| Water damage services | - Business check
- Owner check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
- IICRC certification**
| - Water damage professionals clean and inspect water damage issues such as mold, sewage, paint damage, and pests, among other services.
- Professionals in some states may need additional licenses to perform mold remediation or assessment services. Review each provider’s profile to learn more about the licenses Google has verified.
- **Professionals with this certification may need additional licenses to repair water damage issues.
|
| Window cleaning | - Business check
- Owner check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
| - Window cleaning professionals clean windows, mirrors, skylights, and gutters, among other services.
|
| Window repair | - Business check
- Owner check
| - General liability insurance
| - Business license on state level*
- Owner license on state level*
| - Window repair professionals install and repair widows and may also service skylights, doors, and other types of glass, among other services.
|
* = where applicable by state law. Google encourages you to review each provider’s profile to learn more about the licenses it has checked.
Requirements By Category For Canada Advertizers:
| Categories (listed alphabetically) | Background check requirements | Insurance requirements | License requirements | Overview |
|---|
| HVAC | - Business check
- Owner check
- Service professional check
| - General liability insurance
| - Business license on a province and/or country level*
- Owner license on a province and/or country level*
| - An HVAC professional installs, maintains, and repairs furnaces and central air conditioning systems, among other services.
- The HVAC category is considered an urgent category because consumers will often call an HVAC for time-sensitive, urgent need (heater is broken in freezing temperatures).
- For this reason, the HVAC professionals listed in the Local Services Ad Unit undergo an additional level of screening, including service professional background checks.
|
| Locksmith | - Business check
- Owner check
- Service professional check
| - General liability insurance
| - Business license on a province and/or country level*
- Owner license on a province and/or country level*
| - A locksmith is a service professional that works with locks, keys, and security systems among other services.
- The locksmith category is considered an urgent / duress category because consumers will often call a locksmith for time-sensitive, urgent need (locked out of home, car, or office).
- For this reason, the locksmiths listed in the Local Services Ad Unit undergo an additional level of screening, including service professional background checks, and Google’s Advanced Verification screening process
|
| Categories (listed alphabetically) | Background check requirements | Insurance requirements | License requirements | Overview |
|---|
| Plumber | - Business check
- Owner check
- Service professional check
| - General liability insurance
| - Business license on a province and/or country level*
- Owner license on a province and/or country level*
| - Plumbers are service professionals who deal with pipes, drains, sewers and the appliances in your home that connect to these systems. Sometimes they may also service gas or other services.
- The plumbing category is considered an urgent category because consumers will often call a plumber for time-sensitive, urgent need (such as hot water outage).
- For this reason, the plumbing professionals listed in the Local Services Ad Unit undergo an additional level of screening, including service professional background checks.
|
* = where applicable by province and/or country law. Google encourages you to review each provider’s profile to learn more about the licenses it has checked.
* information as on date posted.
We help local businesses to become a part of Google Guarantee Program. Please contact us at 1-800-438-9172 or fill up the contact form
VANQ provides Local SEO, Social Media Promotions, Google Adwords Pay Per Click, Facebook Ads, Web Application Development, Website Designing services in Mississauga, Brampton and other Lower Mainland areas in BC. For information, call at 1-800-438-9172
